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<p class=MsoNormal><b><font size=5 color=navy face=Arial><span
style='font-size:18.0pt;font-family:Arial;color:navy;font-weight:bold'>ATENTO
RECORDATORIO<o:p></o:p></span></font></b></p>
<p class=MsoNormal><font size=2 face=Tahoma><span style='font-size:10.0pt;
font-family:Tahoma'><o:p> </o:p></span></font></p>
<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p> </o:p></span></font></p>
<p class=MsoNormal align=center style='text-align:center'><b><font size=4
face=Arial><span style='font-size:14.0pt;font-family:Arial;font-weight:bold'>Ciclo
de Conferencias<o:p></o:p></span></font></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><font size=4
face=Arial><span style='font-size:14.0pt;font-family:Arial;font-weight:bold'>Estrategia
y Estructura de los negocios internacionales</span></font></b><b><font size=4><span
lang=ES-MX style='font-size:14.0pt;font-weight:bold'><o:p></o:p></span></font></b></p>
<p class=MsoNormal><font size=3 face=Arial><span lang=ES-MX style='font-size:
12.0pt;font-family:Arial'><o:p> </o:p></span></font></p>
<p class=MsoNormal align=center style='text-align:center'><b><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial;
font-weight:bold'>24, 25 y 26 de abril de 2012<o:p></o:p></span></font></b></p>
<p class=MsoNormal align=center style='text-align:center'><b><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial;
font-weight:bold'>Aula Magna <st1:PersonName ProductID="Jesús Silva" w:st="on">Jesús
Silva</st1:PersonName> Herzog, Facultad de Economía, UNAM<o:p></o:p></span></font></b></p>
<p class=MsoNormal align=right style='text-align:right'><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial'><o:p> </o:p></span></font></p>
<p class=listparagraph style='margin-left:54.0pt;text-indent:-36.0pt;
mso-list:l0 level1 lfo2'><![if !supportLists]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'><span style='mso-list:Ignore'>I.<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>
</span></font></span></span></font></b><![endif]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'>La estrategia de los negocios internacionales<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente:
Mtra. Rosa <st1:PersonName ProductID="María García" w:st="on">María García</st1:PersonName>
Torres. Coordinadora del Seminario Economía Internacional, Facultad de
Economía, UNAM.<o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><b><font
size=3 face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial;
font-weight:bold'>Estudio de caso: </span></font></b><b><i><font face=Arial><span
style='font-family:Arial;font-weight:bold;font-style:italic'>El mercado
internacional del tequila: situación actual</span></font></i></b><b><font
face=Arial><span lang=ES-MX style='font-family:Arial;font-weight:bold'><o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente:
Lic. Francisco J. Soltero Jiménez. Director General. Cámara Nacional de la
Industria del Tequila<o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt'><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial;font-weight:bold'>24 de
abril (10:00 a.m.)<o:p></o:p></span></font></b></p>
<p class=MsoNormal><font size=3 face=Arial><span lang=ES-MX style='font-size:
12.0pt;font-family:Arial'><o:p> </o:p></span></font></p>
<p class=listparagraph style='margin-left:54.0pt;text-indent:-36.0pt;
mso-list:l0 level1 lfo2'><![if !supportLists]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'><span style='mso-list:Ignore'>II.<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>
</span></font></span></span></font></b><![endif]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'>Investigación de mercados<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente:
Dr. <st1:PersonName ProductID="Ignacio Martínez Cortés." w:st="on">Ignacio
Martínez Cortés.</st1:PersonName> Coordinador del Centro de Relaciones
Internacionales, FCPyS, UNAM</span></font><span lang=ES-MX><o:p></o:p></span></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><b><font
size=3 face=Arial><span style='font-size:12.0pt;font-family:Arial;font-weight:
bold'>Estudio de caso: Sistemas de información internacional para PyMES</span></font></b><b><font
face=Arial><span lang=ES-MX style='font-family:Arial;font-weight:bold'><o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt'><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente: <st1:PersonName
ProductID="Carlos Morales Troncoso." w:st="on">Carlos Morales Troncoso.</st1:PersonName>
FCA, UNAM y Consultor privado<o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt'><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial;font-weight:bold'>24 de
abril (17:00 p.m.)<o:p></o:p></span></font></b></p>
<p class=MsoNormal><font size=3 face="Times New Roman"><span lang=ES-MX
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=listparagraph style='margin-left:54.0pt;text-align:justify;text-indent:
-36.0pt;mso-list:l0 level1 lfo2'><![if !supportLists]><b><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;line-height:115%;
font-family:Arial;font-weight:bold'><span style='mso-list:Ignore'>III.<font
size=1 face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>
</span></font></span></span></font></b><![endif]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'>Subcontratación internacional<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt'><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente: Mónica Gambill
Ruppert<o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><b><font
size=3 face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial;
font-weight:bold'>Estudio de caso: </span></font></b><b><i><font face=Arial><span
style='font-family:Arial;font-weight:bold;font-style:italic'>Los flujos
comerciales entre Asia y Norte América en temas de contenedores y la
integración de la cadena de distribución<o:p></o:p></span></font></i></b></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente:
Edgar Guillaumín, Presidente del Comité de Logística. </span></font><font
face=Arial><span lang=EN-US style='font-family:Arial'>American Chamber of
Commerce of <st1:place w:st="on"><st1:country-region w:st="on">Mexico</st1:country-region></st1:place><o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt'><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial;font-weight:bold'>25 de
abril (10:00 a.m.)<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt'><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial'><o:p> </o:p></span></font></p>
<p class=listparagraph style='margin-left:54.0pt;text-indent:-36.0pt;
mso-list:l0 level1 lfo2'><![if !supportLists]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'><span style='mso-list:Ignore'>IV.<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'> </span></font></span></span></font></b><![endif]><b><font
size=3 face=Arial><span lang=ES-MX style='font-size:12.0pt;line-height:115%;
font-family:Arial;font-weight:bold'>Inversión extranjera directa y estrategias
de colaboración<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt'><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente: Lic. Carlos
Rivero Cosme. Instituto Mexicano de Ejecutivos en Comercio Exterior <o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt'><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial;font-weight:bold'>Estudio
de caso: El proceso de internacionalización de Cemex<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt'><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente: Ing. Eladio
Villaseñor, Director de Planeación Operativa de Cemex<o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt'><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial;font-weight:bold'>25 de
abril (17:00 p.m.)<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt'><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;font-family:Arial'><o:p> </o:p></span></font></p>
<p class=listparagraph style='margin-left:54.0pt;text-align:justify;text-indent:
-36.0pt;mso-list:l0 level1 lfo2'><![if !supportLists]><b><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;line-height:115%;
font-family:Arial;font-weight:bold'><span style='mso-list:Ignore'>V.<font
size=1 face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>
</span></font></span></span></font></b><![endif]><b><font size=3 face=Arial><span
lang=ES-MX style='font-size:12.0pt;line-height:115%;font-family:Arial;
font-weight:bold'>Comercio internacional de servicios e inversión<o:p></o:p></span></font></b></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><font size=3
face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial'>Ponente:
Lic. Guillermo Malpica Soto, Director General de Negociaciones de Servicios,
Secretaría de Economía <o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><b><font
size=3 face=Arial><span lang=ES-MX style='font-size:12.0pt;font-family:Arial;
font-weight:bold'>Estudio de caso: </span></font></b><i><font face=Arial><span
style='font-family:Arial;font-style:italic'>Opciones y Oportunidades para los
Negocios Internacionales en Brasil </span></font></i><font face=Arial><span
lang=ES-MX style='font-family:Arial'><o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt;text-align:justify'><font size=3
face=Arial><span lang=PT-BR style='font-size:12.0pt;font-family:Arial'>Ponente:
Lic. Miguel Ruíz Luna, Presidente. Cámara de Comercio México-Brasil <o:p></o:p></span></font></p>
<p class=MsoNormal style='margin-left:54.0pt'><b><font size=3 face=Arial><span
lang=PT-BR style='font-size:12.0pt;font-family:Arial;font-weight:bold'>26 de
abril (10:00 a.m.)<o:p></o:p></span></font></b></p>
<p class=MsoNormal><font size=3 face="Times New Roman"><span lang=PT-BR
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<p class=MsoNormal><font size=3 face="Times New Roman"><span lang=PT-BR
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
<div style='border:none;border-bottom:solid windowtext 1.0pt;padding:0cm 0cm 1.0pt 0cm'>
<p class=MsoNormal><font size=3 face="Times New Roman"><span lang=PT-BR
style='font-size:12.0pt'><o:p> </o:p></span></font></p>
</div>
<p class=MsoNormal><b><font size=3 face="Times New Roman"><span lang=PT-BR
style='font-size:12.0pt;font-weight:bold'>Informes</span></font></b><span
lang=PT-BR>: Noemí <st1:PersonName ProductID="Hernández Rodríguez 56" w:st="on">Hernández
Rodríguez 56</st1:PersonName> 22 21 26 </span><a
href="mailto:noemi19122@hotmail.com"><span lang=PT-BR>noemi19122@hotmail.com</span></a><span
lang=PT-BR><o:p></o:p></span></p>
<div style='border:none;border-bottom:solid windowtext 1.0pt;padding:0cm 0cm 1.0pt 0cm'>
<p class=MsoNormal><font size=3 face="Times New Roman"><span lang=PT-BR
style='font-size:12.0pt'>
</span><a href="http://sua.economia.unam.mx/conferenciasnegocios/"><span
lang=PT-BR>http://sua.economia.unam.mx/conferenciasnegocios/</span></a></font><span
lang=PT-BR><o:p></o:p></span></p>
</div>
<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=PT-BR
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p> </o:p></span></font></p>
<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=PT-BR
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p> </o:p></span></font></p>
<div>
<div class=MsoNormal align=center style='text-align:center'><font size=3
face="Times New Roman"><span style='font-size:12.0pt'>
<hr size=2 width="100%" align=center tabindex=-1>
</span></font></div>
</div>
<div>
<p class=MsoNormal><b><font size=2 color=navy face=Tahoma><span
style='font-size:10.0pt;font-family:Tahoma;color:navy;font-weight:bold'><o:p> </o:p></span></font></b></p>
<p class=MsoNormal><font size=2 color=navy face=Tahoma><span style='font-size:
10.0pt;font-family:Tahoma;color:navy'><o:p> </o:p></span></font></p>
<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p> </o:p></span></font></p>
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